Great Day in Sales
Sponsored by Alysio
We've gathered the best sales leaders across the United States, Canada and UK to answer the question "What does a great day in sales look like?"
You can't close a 6 or 7 figure deal every day. So what are you doing to make sure you take advantage of every minute?
We'll explore frameworks, scorecards, and philosophies of the best sales people at leading sales lead companies.
Join us to learn more on your journey from SDR, BDR or AE to becoming the sales leader you aim to be.
Great Day in Sales
Helen Calvin- Redefining Sales Leadership from a CEO's Perspective
Summary
Helen Calvin, the new CEO of Buildout, shares her unique journey from a background in behavioral psychology to becoming a sales leader and eventually a CEO. The conversation explores the importance of understanding customer psychology in sales, the transition from CRO to CEO, and the need for a shift in compensation structures to motivate sales teams effectively. Helen emphasizes the significance of celebrating small wins and maintaining a customer-centric approach in all roles within a company.
Takeaways
- Helen's journey to CEO was unconventional, rooted in behavioral psychology.
- Understanding buyer psychology is crucial for effective sales strategies.
- The transition from CRO to CEO requires a broader perspective on business growth.
- Customer obsession is essential across all roles in a company.
- Celebrating micro-wins can boost team morale and motivation.
- Compensation structures should focus on autonomy, mastery, and purpose.
- Sales teams should be recognized for their contributions beyond just closing deals.
- Effective leadership involves removing roadblocks for team members.
Sound Bites
- "Sales found you more than anything."
- "You said frustrating. Tell me more about that."
- "Compensation planning is somewhat frustrating."
Chapters
00:00
Transitioning to CEO: A Unique Journey
03:01
The Role of Psychology in Sales
06:04
From CRO to CEO: A Shift in Perspective
09:01
Rethinking Compensation Structures
15:10
Celebrating Momentum in Sales
Great Day In Sales Podcast Intro
Great Day in Sales Podcast Outro
Great Day In Sales Podcast Intro
Great Day in Sales Podcast Outro